49ers become first NFL team to start LGTBQ+ fan club

The San Francisco 49ers released a press release today, announcing the creation of “49ers PRIDE”, the first-ever fan community started by an NFL franchise to directly engage and support LGBTQ+ fans.

The Niners franchise has been linked to progressive institutions for a while now.

In 2016, 49ers CEO Jed York donated 75,000 to the Equality North Carolina Foundation to counter the state’s House Bill 2 law.

That same year, the franchise made it imperative that women and people of color be interviewed for every vacant full-time business operations position.